. . . to promote conservation of the Chiputneticook Lakes


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The Woodie Wheaton Land Trust
Strategic Plan
2007 2013
Adopted: October 14, 2007Preamble
This document reflects the consensus of the WWLT Board of Directors in 2007, and is intended to guide the organization in its future policies and actions. As a strategic plan, it is subject to revision.
I. Vision
The Woodie Wheaton Land Trust aspires to protect forever, significant tracts of land and shorelines, so that local residents and visitors to the Chiputneticook Lakes region of Maine and New Brunswick can experience something rare and remarkable; a bounty of unspoiled natural values. The Boards vision of the regions landscape includes the following characteristics:Mostly undeveloped shoreline and islands
Large contiguous sections and corridors under permanent protection
Woodlands and watersheds managed for long-term public and private benefits
Healthy fish and wildlife populations that support the local sporting economy and enjoyment by visitors
People residing in their natural world in a healthy relationship
People earning a viable living from traditional pursuits from the land and from serving seasonal visitors and residents, without threatening the natural productivity of the land and waters in the process
Historical and new camp/home development is clustered and screened to blend with the natural landscape
Public access points are carefully sited, limited in number and screened for use for low-intensity recreational use
Protection of traditional outdoor activities such as hunting, fishing, and trapping
Local communities and residents benefit from the lands protected by the WWLT through:
Economic opportunities based on sustainable management of natural, renewable resources, including emerging uses for forest products, and based on the desire of people to visit or live within a largely unspoiled landscape, to whom local people can provide goods and services
Access to woods and waters for personal enjoyment and recreation, and a quality of life that is connected to living amid a landscape that is both producing wood and providing habitat for fish, wildlife and people for the long run
And within the WWLT headquarters/conservation center in Forest City:
People of all description learn about the history of the area, the benefits of conserved lands, the threats to healthy woodlands and freshwater resources from insensitive or poorly planned development, and what they can do themselves or with partners to protect those resources
People connected to the Woodie Wheaton Land Trust and to other community and regional organizations or voluntary groups use the headquarters/conservation center for any manner of meeting, partnership, project or activity, year-round, anything that builds the local community and protects and manages local natural resources for the long-term good, provided that activities are not inconsistent with the mission of the land trust
Community members in both Maine and New Brunswick view the building as a place where positive, constructive projects get started and succeed over time; they see the WWLT as a community cornerstoneas an asset and catalyst to positive community development.
Within its modest but comfortable spaces, people experience the center as a welcoming hub for activity. The center is known as a beacon of community pride, support and social interconnection.
Visitors learn the unfolding story of natural resources and local people, some of them choose to stay and end up writing new chapters in that story
Board members and staff of the WWLT and its partners enjoy functional office and meeting spaces. Community members and visitors appreciate design and features that make learning enjoyable and stimulating.
II. Mission
To promote the protection, preservation, and conservation of land and water in the Chiputneticook Lakes region of eastern Maine and western New Brunswick for the benefit of the general public.
III. Goals, Objectives, StrategiesGoal 1 -- Land Protection, Stewardship, Access The significant lands and shorelines of the Chiputneticook Lakes region are protected, stewarded, and made available for future generations to enjoy and cherish.
A. Objective: Acquire easements and fee interests to protect as many miles of shoreline and acres as is financially possible and assist others in larger land protection efforts
Strategies
Develop focus areas via a conservation plan, including a definition of our service area, focus areas, and a policy guiding the acceptance and refusal of gifts
Create a database of target properties and send regular communications to these land owners
Increase communications and forge strong relationships with local land owners
Develop collaborative partnerships with local, regional, and state conservation organizations, and with the business community
B. Objective: Ensure that WWLT properties and real interests are well managed and maintained consistent with the WWLT vision statement
Strategies
Form a Stewardship Committee
Develop a management plan or conservation easement monitoring plan for each parcel within one year of acquisition
Establish baseline documentation
Conduct and document annual monitoring
Seek to establish stewardship endowments
C. Objective: For the benefit of the public, secure and direct land and water access points in a manner consistent with our vision statement
Strategies
Negotiate formal access agreements (deeded and non-deeded) for new and traditionally used water access points
Secure fee and easement conveyances for traditionally used water access points
Manage access for low-intensity use consistent with our vision statement, such that the levels, type or frequency of use does not betray the wild and natural character of the areas protected
Goal 2 -- Community Outreach and Education -- Year-round, seasonal residents and visitors will value land conservation as part of a healthy community and will support the WWLTs on-going efforts to conserve land
A. Objective: Increase membership to 600 by 2010
B. Objective : Increase the number of active volunteers by 2010
Strategies (Objectives A B)
Each year conduct at least two mailings to the membership, and at least one mailing to all lake front property owners.
Create opportunities to bring community members and visitors into the WWLT Center, including guest speakers, community events, and use by other community groups
Develop collaborative partnerships with other local groups, such as the Chiputneticook Lakes International Conservancy (CLIC), Forest City Guides Association, and the St. Croix International Waterway Commission
Work together with other community-based organizations
Conduct an annual new member drive, involve board members
Engage in regular communications with membership
Develop a quarterly email newsletter
Staff a WWLT booth at local events
Revise and update the website
Develop promotional items to encourage giving
Organize annual on-going canoe visits of lake front cottage owners, as part of the lakes initiative
Open the WWLT Center to interested community members and visitors, and use the Center to highlight and promote the organizations conservation work
Encourage annual contributions and giving from our Directors and staff
C. Objective: Educate and inspire tomorrows leaders to protect and conserve our land and water resources
Strategies
Explore a Project Learning Tree Forest Ecology seminar for students at the East Grand School
Explore working with Canterbury schools and/or any other schools that are on the borders of the international watershed
Develop interpretative activities for students at the WWLT Center
Encourage students to present and display conservation projects at the WWLT Center
Utilize the WWLT Center as a tool to communicate conservation values to Center visitors
Explore opportunities to work with youth camps within the international watershed, including North Lake Youth Camp
Take advantage of college interns for conducting research, planning and outreach activities, for example Quebec Labrador Foundation, Unity College, University of Maine, and Bowdoin College students
Goal 3 -- Organizational Development Our organization has a strong and active Board, sufficient staffing and volunteers, adequate financial capacity, and policy framework that support our mission
A. Objective: Consolidate Woodie Wheaton Land Trust business operations by 2012 in one central location
Strategy
Build the Woodie Wheaton Land Trust Center in Forest City
B. Objective: Ensure the staffing, Board, and committee capacity necessary to implement the strategic plan
Strategies
Develop a feasible staffing, Board development, and committee plan by 2008
Create a brief but effective staff policy document that includes performance review criteria for the Executive Director by 2008
Encourage new Board Members; invite potential new Board Members to attend Board Meetings.
Seek additions to the Board with legal, accounting, and other relevant professional service experience
Offer teleconferencing for Board Meetings
C. Objective: Fund our operations and active projects, in addition to establishing an operating endowment in the amount of $100,000 by the year 2013
Strategies
Develop a financial / fundraising plan for the organization by 2008
Form a WWLT fundraising committee (beyond the building project)
Create ad hoc advisory groups
Develop a Planned Giving Program. A suggested first step is to develop a Planned Giving Policy.
Approve an operating budget for each fiscal year
D. Objective: Strengthen Board communications during off-season
Strategies
Develop bi-monthly email update for Board Members
Add a limited winter meeting schedule
Create an Executive Committee and enable it through the bylaws
Amend the bylaws to better support the use of telephone and email for Board decision making
E. Objective: In order to develop a strong organization and possibly seek accreditation, more fully implement Land Trust Alliance Standards and Practices by 2013
Strategies
Complete an organizational assessment to identify areas in which we need to improve our efforts to comply with Standards and Practices.
Develop an implementation schedule for Standards and Practices.
The twelve Standards practice areas are:
Mission
Compliance with Laws
Board Accountability
Conflicts of Interest
Fundraising
Financial and Asset Management
Volunteers, Staff, and Consultants
Evaluating and Selecting Conservation Projects
Ensuring Sound Transactions
Tax Benefits
Conservation Easement Stewardship
Fee Land Ownership
IV. Evaluation and Amendment
The Executive Director will provide an annual report to the Board of Directors detailing progress towards plan implementation and suggestions for improvement.
Amendments to the Strategic Plan require the approval of the Woodie Wheaton Land Trust Board of Directors.
Spednic, Mud and East Grand Lakes
(Courtesy St.Croix International Waterway Commission)
Woodie Wheaton Land Trust
Business Office
Paul R. First, Executive Director
389 Swamp Road
Durham, Maine 04222207-319-7652
E-Mail: info<AT>woodiewheaton.org

© 2005 & 2006-2007 Woodie Wheaton Land Trust - All Rights Reserved